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Athlete Introduction

Meet Isabella (Bella) Strydom: a determined young entrepreneur and elite athlete. At just 12 years old, Bella founded Bella’s Rusks, a thriving home-based business baking and selling delicious homemade rusks to a loyal customer base, local coffee shops, and delicatessens—with plans underway to expand into retail outlets like SPAR. Today, Bella is channeling that same entrepreneurial grit into funding her international athletic dreams. She is actively fundraising to represent South Africa at the World Surfski Championships in Spain and the World Canoe Marathon Championships in Argentina. You can directly support her travel fund by entering our current raffle. ENTER RAFFLE HERE

Following a dominant domestic season—placing 1st in the U18 SA Canoe Sprints (200m, 500m, and 1000m) alongside top podium finishes in national surfski and lifesaving championships—Bella has been selected for four major international events in 2026:

  • World Canoe Sprints (Canada)

  • Olympic Hopes Regatta (Slovakia)

  • World Surfski Championships (Spain)

  • World Canoe Marathon Championships (Argentina)

Bella recently joined Pippa Hudson on CapeTalk to share her journey and roadmap for the season ahead. You can listen to the full interview here: [LISTEN TO INTERVIEW HERE].

Corporate Sponsorship Opportunities

Competing across four continents requires substantial resources. We are actively seeking corporate partners to join Bella’s journey and back the next generation of global South African talent.

Ways to Partner:

  • Financial Sponsorship: Direct travel funding or monthly training stipends.

  • Product Sponsorship: High-performance gear, technical racing kit, or sports nutrition.

  • Raffle Prize Donations: Products or services to support ongoing fundraising campaigns.

Brand Value & ROI: Partnering with Bella offers genuine Corporate Social Investment (CSI) impact and high-visibility brand alignment. Sponsors receive international exposure across four global competitions, branding on technical kit, and authentic social media storytelling that highlights resilience, youth excellence, and high performance.

For corporate sponsorship proposals or tailored partnership packages aligned with your brand and CSI goals, please send a direct message or get in touch via email.

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